Entertainment
Lemon Perfect backer
Betty Buzz founder
Avaline co-founder
KA Enterprises investor
Flower Beauty founder
Casa Del Sol co-founder
$250M Goop valuation
Backs women's health
Topicals & Hilltop backer
Hims & Hers backer
Honest Co. · Nasdaq IPO
Bedford Media founder
Fabletics co-founder
De Soi co-founder
Angel investor
Angel investor
Angel City co-founder
Bumble early backer
$900M media exit
$1B Savage X Fenty
Gopuff strategic partner
Isima haircare founder
Celebrity entertainment investors
Entertainers were the first celebrities to swap the endorsement cheque for equity, and they are still the loudest example of how well it can work — Rihanna built a beauty business worth more than her music catalogue, and Reese Witherspoon sold a media company at roughly $900 million. The names below all hold, or have held, actual ownership rather than a paid promotion deal.
24 profiles in this category
Lemon Perfect backerBeyoncé
Music
Betty Buzz founderBlake Lively
Film & TV
Avaline co-founderCameron Diaz
Avaline
KA Enterprises investorDeepika Padukone
KA Enterprises
Flower Beauty founderDrew Barrymore
Film & TV2 documented deals
Emma Watson
Film & TV
Casa Del Sol co-founderEva Longoria
Film & TV
$250M Goop valuationGwyneth Paltrow
Goop / Kinship Ventures
Backs women's healthHalle Berry
Respin
Topicals & Hilltop backerIssa Rae
Film & TV
Hims & Hers backerJennifer Lopez
Music & Film
Honest Co. · Nasdaq IPOJessica Alba
The Honest Company
Bedford Media founderKarlie Kloss
Bedford Media
Fabletics co-founderKate Hudson
Fabletics
De Soi co-founderKaty Perry
Music
Angel investorKerry Washington
Film & TV
Angel investorMindy Kaling
Film & TV
Angel City co-founderNatalie Portman
Film$500K–$2M cheques
Olivia Wilde
Proximity Ventures
Bumble early backerPriyanka Chopra
Film & TV
$900M media exitReese Witherspoon
Hello Sunshine
$1B Savage X FentyRihanna
Fenty
Gopuff strategic partnerSelena Gomez
Music & Film
Isima haircare founderShakira
MusicFrequently asked questions
Which celebrity investors come from entertainment?
Actors and musicians make up the largest group on this site — Rihanna, Beyoncé, Gwyneth Paltrow, Jessica Alba, Reese Witherspoon, Selena Gomez and others. Most of their biggest positions are in companies they founded themselves rather than startups they backed.
Do actors and musicians invest, or are they just paid to promote things?
Both happen, and the difference matters. This site tracks ownership — founding a brand, taking equity in a round, or holding a stake at an exit. Where someone is only a paid ambassador, that is not counted as an investment.